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HOW TO GROW YOUR OFFLINE BUSINESS IN AN ONLINE WORLD (2019)

2/4/2019

 
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HOW TO CREATE & MANAGE A PROFESSIONAL PRESENCE ONLINE FOR YOUR OFFLINE BUSINESS (WITHOUT EVER LIFTING A FINGER)

Do I really need a website for my offline business? This question comes up a lot. Not only do you need an online home for your offline shop, but it must also look like you invested money in it. Why, you ask? Many people decide to enter a physical store solely based on what it's storefront looks like as they drive by. With smartphones taking over the way people find shops, many consumers now look at how professional your online home is before driving to your location (yes, even in the auto industry).
Online Search Stats
Source: Interconnected World - Shopping & Personal Finance.
The statistics above are growing by the day, with google now handling over 2 TRILLION searches each year. This is the direction we have been headed for a long time. Being online is not only more important with time, it has become nearly mandatory now to have an online presence for your business (online or offline) to compete in almost every market.

Most business owners say they don't have the time to manage their online presence. In fact, most would agree they don't have the expertise to effectively do this anyway. So now what?

Many owners turned to a company claiming to create and fully manage online websites for you. Unfortunately, according to hundreds of negative reviews of this so-called solution, this was too good to be true despite so many big names involved. We won't name the company that has scammed so many of you out of $199/month but we hope you didn't have to find out who they are the hard way. What we will tell you today is which company we use at that same price and how lucky we were to find them.

No more excuses, busy business owners (really). A quick text can now have your new online home up and running within 24 hours and fully managed every month forever on your behalf. Most importantly, our recommendation comes from our own experience, as well as so many small business owners who have shops across North America (inside and outside of our industry). That being said, our 2018 ABA AWARD: BEST ONLINE SERVICES for SMALL BUSINESS is SPACETWIN LLC.

Now you can have your own digital tech team ready to work for you 7 days a week, creating and managing your website without you ever lifting a finger.

Need something updated? All it takes is a simple text and Spacetwin handles it for you within 24 hours. A big congrats and thanks to them for doing so much for us. Our FixBidz Smartphone App, our Estimator Training Center, our Autobody.Club Industry Vault, this site you are on now, and our entire social media network would all be way too expensive and time consuming to create and manage without them.

Do I really need a website for my business? Do I really need social media accounts? Do I really need a professional presence online when my shop is doing just fine offline? There is always room for improvement for all of us. Especially when 94% of first impressions are based on your company's digital assets (source).

​One more question: If you aren't investing in your own business then why should more customers invest their time/money in you?

About The Author - Sam Sarkisian is the President of the Auto Body Association. You can find him providing professional development to Auto Damage Appraisers as well as Auto Body Shop Owners from all over North America at Autobody.Club

FREE APP IS PROTECTING AMERICANS AND INCREASING TRUST IN THE AUTO BODY INDUSTRY

1/1/2019

 

POPULAR SMARTPHONE APP HAS BEEN PROTECTING AUTO REPAIR CUSTOMERS NATIONWIDE SINCE 2015

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People across the country are downloading a new smartphone app that is growing very fast in popularity. FixBidz can be downloaded for free on any Apple or Android device.

With so many 5-star reviews and over 10,000 downloads, the public is now able to easily find a trustworthy collision repair shop right away.

But why are so many auto insurance giants extremely upset about this if the app is helping their customers for free?

Follow us on twitter for the latest news & updates: @autobodyassn 

Trusted shops across America are monitored every month to make sure users are always sent to a reputable location. Each business donates 29/month so that we can afford to continue monitoring them on and offline consistently.

If you are an automotive-related business and think you may qualify, use our contact form to apply. Join other trustworthy locations in your area, while also helping us protect the consumers in your local area.

[CLASSIC CAR SERIES]: HOW TO FIND DAMAGE LIKE THE PROS

10/15/2018

 

There are many variables that influence the true value of a classic vehicle...

Classic and vintage cars have become a lifestyle that individuals of all ages and financial brackets have engaged in. Whether you’re a one-time classic car buyer or an avid enthusiast with a vast classic car collection, there are many variables that influence the true value of a classic vehicle. I have been a “Car Guy” my entire life and so was my Father. He taught me early on that you must look much deeper when evaluating the value of a classic car.

It’s very easy to conclude a vintage car’s value from classic car shows and auctions on TV, review prices that individuals and dealers are asking on Ebay and other advertising mediums when determining a value. However, without actually looking at a car, you really have no idea of what damage is lurking behind the scenes of the cosmetics and the cameras.

In this article, I would like to concentrate on the actual body of the vehicle and how to competently inspect a classic car in order to determine if it has indeed had any extensive bodywork. After all, a competent value is based on many variables with past body damage being one of those primary variables.

​When buying a classic, one must be able to properly inspect the vehicle in order to evaluate whether there has been damage and if that damage was repaired in the proper manner. A good evaluation of this potential damage will enable you to calculate a more accurate value, which in return will enhance your investment and make your classic car experience much more fun.


There are four visual areas of interest that must be focused on when searching for past body damage on a vehicle:
  1. Body Lines
  2. Body Panels
  3. Paint
  4. Bumpers & Body Trim


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